So, what is Lularoe and how did they begin?! I’m just finding out about this amazing company myself so I had to share!! Lularoe was founded by DeAnne Stidham a single mother at the time, raising seven children and trying to balance time at work and at home. She was a go-getter and wouldn’t stop until she obtained what was best for family.

lularoe-family- father and daughterlularoe-family- siblings

“DeAnne met a pair of dress wholesalers and was inspired to start liquidating end of season dresses to friends and family. DeAnne had long dreamed of one day creating her own clothing line. With the help of her husband Mark, LuLaRoe was launched. As LuLaRoe grew DeAnne knew she could not do this alone, so she turned to her family to find those talented individuals that could help the company grow.”

lularoe-family- husband and wifelularoe-family- Daniel Wellington

Lularoe provides opportunity for people to obtain freedom by selling Lularoe clothing at their own pace and on their schedules. Their moto is “I believe in you and you can do it.”  Prints are made exclusively for consultants, by Lularoe and in limited numbers per print, making each piece very exclusive. Lularoe clothing is sold by independent Lularoe business owners at home and business clothing parties, pop-up boutiques, and in closed online groups. My consultant for the looks you see here is Renee. She’s amazing! Not only is she a boutique owner but she is also a Lularoe trainer for those wanting to start their own business! If you want ANYTHING Lularoe she has given me permission to share her contact with you: Mention me at checkout for free shipping!!

lularoe-family- ruthie ridley blog

So, have you heard of Lularoe!? What are some of your favorite styles? As always, thank you for stopping by the blog! Happy Wednesday to you all!

Much love,

Ruthie xo


What we are wearing:

Ben- Patrick T

Ruthie- Ana Dress

Savannah- Dotdotsmile Dress

Ava & Judah- Gracie T

See more styles here.

My bag: Plum and Sparrow

  • Comments ( 40 )

  • avatar

    This brand has taken off around here where I live. Very pricy start up price, many people couldn’t afford.

  • avatar

    You have an adorable family! Love this post!

  • avatar

    Omg these pictures are so precious! You have the most adorable family!!

    xo Kelsey |

  • avatar

    Omg so cute! Love this post


  • avatar

    I am obsessed with Lularoe too! Love your family look!

  • avatar

    I was always curious about the story behind this brand! So inspring!

  • avatar

    Your family is the absolute cutest! Love these photos and all the outfits! Great to hear more about this company.

    xo Lacey

  • avatar
    Lee Anne

    You look gorgeous in this Lula Roe dress! I love these family pictures, so perfect 🙂

    Lee Anne

  • avatar

    Love all of these pics! I’ve heard of the company, but have never bought anything (it seems to be gaining popularity though!) Now I’m even more curious to try it out…thanks for sharing!

  • avatar
    Anna Cobbs

    You have such a beautiful family!!! You look so pretty in this dress, too!!

    xx – anna

  • avatar
    Kait Elizabeth

    LuLaRoe clothing is SO comfortable! Probably my favourite thing about it. I love the dress on you babe and as always the kids are too cute! Hugs, Kait

  • avatar
    Nicole Leffew

    I love everything your family is wearing from them! You guys are the cutest I swear!! Xoxo

  • avatar
    Bethanie Garcia

    Your kids are stunning!!!

  • avatar
    Erica @ Coming Up Roses

    Your family is BEAUTIFUL, Ruthie. And I’ve heard of LuLaRoe but never tried…anxious to!

    Coming Up Roses

  • avatar
    Jessica Weinberg (@whatsfordinesq)

    You have such a beautiful family! And I LIVE in LulaRoe. Love how comfortable everything is and how modest!
    xo Jessica

  • avatar
    Nina – the HSS feed

    What a stylish, adorable family!

    xx Nina

  • avatar

    I love that this post was a family post! Such a beautiful family! will have to check out lularoe!


  • avatar

    I saw a sneak peek of this on your snapchat and couldn’t wait to see the whole fam together for this!! Loving this fall look on all of you. Can’t believe how big the kids are getting too!! Love ya girl! Still waiting to hear from Mike when he’ll be in Cali – will keep you posted boo! XO Annie

  • avatar

    Such an adorable family & a super fun shoot! I’ve yet to try LulaRoe but have been hearing positive things! Love your maxi dress!


  • avatar

    You have the cutest family! Your littles are so beautiful!

    Greta |

  • avatar

    Beautiful family photo! Absolutely love your dress!

  • avatar
    Krista Williams

    You guys are GOALS. I love you!!!

  • avatar

    What a gorgeous family you have Ruthie!
    So blessed!
    I adore this dress on you!
    xo, Shell

  • avatar

    Your family is SO stinking cute!!! I worked with Lularoe back when they first started and it’s so cool to see how far they have come!!! Btw your dress is fabulous!

    xo Ashley

  • avatar

    Ruthie your family- they just make me smile! Such pretty, joyful people!

  • avatar

    So many things to comment on…your family is so unbelievably ADORABLE!! I feel like I can hear and see my littles voices and faces when I look at yours. Secondly, I had NO IDEA of the story behind the amazing women that started this company and finally, I LOVE the fall floral you choose!! Loved this whole post, it was clearly from the heart!!


  • avatar
    January Hart

    Seriously, you have the cutest little family! Love that dress on you!! I’ve been hearing so many great things about this company lately!

  • avatar

    Your family is beautiful and so stylish! You all look amazing!

  • avatar

    Oh my gosh!! Ruthie your family is so cute!!!! You all look perfect.

  • avatar

    You have such a beautiful family and I absolutely love your dress!

    xo Brie

  • avatar
    Laura B

    I love Lularoe! Leighton and I wear them a lot. Love your entire family’s look!

  • avatar
    Christina | Oh So Glam

    Oh my GOODNESS these pictures are precious! What a gorgeous family!

  • avatar

    This is too precious! I love the second photo of the kids in the air! Y’all look so happy! XO

    Anna ||

  • avatar
    Adaleta Avdić

    This is such an incredibly fun photo shoot, and I love how cute your family is! xx Adaleta Avdic

  • avatar

    You have the most beautiful family! Love all the photos! <3

    xO – Steph

  • avatar
    Sandy a la Mode

    seriously love your dress SOO much! and all these photos!!

    Sandy a la Mode

  • avatar

    Y’all are so cute. Are your kids are just adorable.

  • avatar
    Katherine Quigg

    Your family is SO CUTE! I love that dress print on you!!

    Engineering In Style

  • avatar
    Angela Quisumbing

    I love your outfits, and your family is adorable. XOXO!

  • avatar

    Such a cute post! Love that dress!

  • Leave a Reply

Your email address will not be published. Required fields are marked *