International Day of the Girl – Own Your Power

Today is the International Day of the Girl and we are so excited to celebrate with Athleta! Athleta is bringing together girls from all around the country to encourage them to find their voices, and then use them.

This post is sponsored by Athleta.  All opinions are my own.

Today is the International Day of the Girl and we are so excited to celebrate with Athleta! Athleta is bringing together girls from all around the country to encourage them to find their voices, and then use them. Today is the International Day of the Girl and we are so excited to celebrate with Athleta! Athleta is bringing together girls from all around the country to encourage them to find their voices, and then use them. Today is the International Day of the Girl and we are so excited to celebrate with Athleta! Athleta is bringing together girls from all around the country to encourage them to find their voices, and then use them. Today is the International Day of the Girl and we are so excited to celebrate with Athleta! Athleta is bringing together girls from all around the country to encourage them to find their voices, and then use them. Today is the International Day of the Girl and we are so excited to celebrate with Athleta! Athleta is bringing together girls from all around the country to encourage them to find their voices, and then use them. Today is the International Day of the Girl and we are so excited to celebrate with Athleta! Athleta is bringing together girls from all around the country to encourage them to find their voices, and then use them.

Own Your Power

For over 20 years Athleta has empowered women and girls to reach their limitless potential.  The brand continues to inspire women and girls to be the very best version of themselves which has always been referred to as- The Power of She! I have always loved and supported this messaging as I raise girls that are and will continue to make a difference in our world today!

I asked each of my girls individually “What does being powerful mean to you?” and this was their responses:

Ava- “God created the girls and I am glad that He made all of us.  I think that we are all strong and nothing can stop us. We are really too powerful!”

Savannah- “Being powerful means that I am strong, intelligent, encouraging and loyal!”

I loved their responses.  At ages 7 and 9 there is so much innocence in these girls.  I am thankful for brands like Athleta that encourage power, limitlessness and supporting others! These girls are learning how to be the very best versions of themselves at such a young and impressionable age.

Are you familiar with the Athleta Girl Mantra? If not it is worth reading below:

Before anything else, we’re girls.
Girls who jump high and shine bright.
Girls who dream crazy big.
Girls who learn that we can do everything we put our minds to. Girls who would do anything for our friends, our squad, our tribe. We’re bold, brilliant and a thousand times awesome.
We’ll grow up, but we’ll never grow out of it.

I seriously tear up reading this because this is a new generation of women we are raising today.  Women who support one another, women who are bold and most importantly women who are not afraid to speak up for and support that which is right!

Here are a few simple tips to help your Athleta Girl cultivate power in her everyday life:

I always encourage my girls to speak up, especially in social settings like school and church, not just at home.  Speaking up includes creating a safe space for them to express and share their feelings.  Often times these answers won’t come naturally so I often have to pry and ask what they are thinking, what they need etc.  Simply listening to them intently shows them what they have to say is important and what they think really matters.  All of these gestures cultivate a feeling of power for a young girl growing up.

Today is the International Day of the Girl and we are so excited to celebrate and partner with Athleta! Athleta is bringing together girls from all around the country to encourage them to find their voices, and use them. They have partnered with non-profit, Girl Leadership, to launch an exclusive, limited edition, All Kinds of Powerful mantra tee  that are available from 9/20 to 10/31, Athleta will donate a portion of proceeds (up to $10,000) from sales of these amazing tops to support the important work that Girls Leadership is doing. This is a cause we are so excited to get behind!! Snag your sweatshirt and long sleeve tee for your Athleta Girl here and here!

All photos by: Nicole Quiroz 

  • Comments ( 34 )

  • avatar
    Heather

    I love this so much! As the mom of three girls, I hope they grow up knowing that they can do and be anything they put their mind to. girl power!

  • avatar
    Diedre Anthony

    I love this message! I am raising two daughters and I love that despite some of negative things going on in the world, that there are still some positive messages for girls.

  • avatar
    Melanie

    Girl power all the way!! I LOVE THIS!!

  • avatar
    cathy

    This is beautiful! Love! That mantra is amazing. I love this inspiring post!!

    XOXO
    Cathy

  • avatar
    caitlin houston

    Girl power is such an important message to teach our daughters! I love this post!

  • avatar
    Megan

    I have loved this message since the spice girls!! girl power!!

  • avatar
    Morgan

    Your girls are wise beyond their years .. and so fierce!!

    -Morgan
    How 2 Wear It [] http://how2wearit.com

  • avatar
    Christina

    Awww, I love how your girls define powerful. 🙂 Their perspective is so wonderful!

    It sounds like you’re doing a great job raising them to be strong and intelligent women. It’s so great to see that they have a mother who truly listens and provides a safe place for them to express themselves.

  • avatar
    Candace

    This photos are sooo cute! Empowering our girls means preparing them for big accomplishments. Keep it up!!

    XO
    Candace
    http://www.thebeautybeau.com

  • avatar
    Kileen

    I love this post so much!! I love their confidence and their pure knowledge! These pics are too cute!

    Kileen
    cute & little

  • avatar
    miriam

    what a great and meaningful post!!! the girls are too cute!

  • avatar
    Rachel

    Today my daughter is wearing a shirt that says, “today i’m my own superhero”. I love that companies are helping us encourage our girls.

  • avatar
    greta

    Love how you’re empowering your girls to be the strong, independent young women they are! we celebrate these future leaders!

  • avatar
    Shira Rosenbluth

    Ahhhh the freakin best way to celebrate! I love this!

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  • avatar
    Lindsay

    Yessss i love this caMpaign!! I have a daughter too, and always want her to feel like she can speak her mind!

  • avatar
    Tomi Obebe

    I’ve been such a fan of athleta for years because of their great messaging! They’re truly one of the only brands that practice what they preach and not just using feminisM and female empowerment as a selling point. Loved this post! ❤️

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  • avatar
    Erica @ Coming Up Roses

    What a powerful, fabuous message – you teach your girls *so well*, Ruthie. What a role model you are!!!!

    Coming Up Roses

  • avatar
    Catherine @ To & Fro Fam

    What a beautiful, inspiring, upbeat post! I have two girls of my own and encourage them to be strong. part of that is expressing themselves and being confident in who they are

  • avatar
    Nailil

    YOutr girls are so cute! I absolutely love this post and its positive message.

    xx, Nailil
    thirtyminusone.com

  • avatar
    Marissa

    Aww they’re so cute! I love this.

  • avatar
    Amber Battishill

    Love all these pics and your girls are precious! I love that Athleta has been pushing this initiative to empower girls!

  • avatar
    ashley hargrove

    This is such an awesome post! I was watching the Today show when they were talking about the International Day of the Girl and I have to say, I am SO glad there is a day honoring women. We NEED this day!

  • avatar
    Laura Leigh

    You’re going to hate me for saying this probably but i cannot get over how grown up your girls are getting! They are looking like such a little woman!!! Absolutely beautiful!

    xo Laura Leigh
    Louella Reese

  • avatar
    Tami

    The empowerment movement is a great thing as long as it aligns with god’s design for women. I love Savannah’s view. You can definitely be in God’s will as a strong, intelligent, encouraging and loyal youn g woman.

  • avatar
    Tanvi Rastogi

    Love the message. Love the post. And they look sooo cool. Girl Power all the way!

    ❥ tanvii.com

  • avatar
    Rachel

    I absolutely love athletas clothes and their mission!! so empowering!

  • avatar
    BrOoke

    Love this post! Something all girls should know! Girl power!

  • avatar
    rachel

    Love these athleta looks! the girls look so happy and confident! such a great message!

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